Dasher ties call tracking, PMS data, and SEO performance together so your agency can prove ROI from lead to chair-side production — without the HIPAA headaches.
Every metric in Dasher rolls up from one funnel — and every funnel stage is tied back to the marketing channel that started it.
A new patient calls, fills a form, or shows up in your dental PMS. We capture the source, the channel, and the inquiry — including not-booked reasons.
The lead becomes a booked appointment. We track scheduled date, provider, and status — confirmed, completed, cancelled, or broken.
Procedures are auto-categorized into fourteen dental categories (Implants, Aligners, Crowns, Cleanings, and so on) using their ADA CDT codes.
Revenue from delivered treatment closes the loop. ROI by channel, by treatment, by location — all tied back to the lead that started it.
We didn't build "thirty integrations" so we could put logos in a row. We built the few that actually map to how a dental practice grows.
Syncs with Dentrix, Eaglesoft, and Open Dental. Pulls contacts, appointments, procedures (ADA codes), and transactions every 15 minutes — powering new patient counts, treatment categories, provider performance, and production revenue.
Monthly call analytics: booked vs. not-booked, opportunity score, source attribution, and not-booked reasons (insurance, pricing, language, out of area).
Per-call detail: recordings, transcripts, UTM attribution, and lead scoring. Merged with PMS data via phone matching so every call ties back to a patient.
Domain rating, backlinks, organic keyword visibility for the practice's site. Connects the SEO investment to actual lead volume.
Google Analytics 4 and Search Console integrations are wired into the data model and coming online next.
Every dashboard slices the same funnel a different way. Send your clients in to see live numbers, or let Dasher mail the highlights on a schedule.
30-day KPIs, ROI, active patient trend.
Lead funnels by channel and treatment.
Booked vs. not-booked, source breakdown, recordings.
Lead-to-appointment time, conversion windows.
Broken and cancelled appointments by provider and location.
Treatment summary by procedure category and provider.
Full funnel visualization with revenue at the end.
Build-your-own views — mix any metric or pull rows straight from a Google Sheet.
Drag to reorder. Toggle off the sections you don't need. Turn on approval workflow for agencies that want a second set of eyes before a report lands in a client's inbox.
Dental practices live and die by patient trust. Dasher treats every piece of PHI with the rigor it deserves.
Built with PHI handling as a first-class concern from day one — not retrofitted later.
Every credential and patient identifier protected end-to-end with industry-standard practices.
Sign a BAA with Dasher and operate with confidence that your dental data is governed.